A friend went viral on Spotify. He doesn’t really know how. He thinks he was put on one playlist. That made Spotify’s algorithm recommend him more, then he was put on another playlist and it all snowballed. He makes about £500 a month from what amounts to millions of listens. People have saved his songs.
A friend went viral on Spotify. He doesn’t really know how. He thinks he was put on one playlist. That made Spotify’s algorithm recommend him more, then he was put on another playlist and it all snowballed. He makes about £500 a month from what amounts to millions of listens. People have saved his songs.
I asked if he had more fans or offers as a result. He said next to none. Just a few new Instagram followers.
I struggle to wrap my head around this. 250,000 listeners a month, and virtually none of them fans.
Great post Chris.
A friend went viral on Spotify. He doesn’t really know how. He thinks he was put on one playlist. That made Spotify’s algorithm recommend him more, then he was put on another playlist and it all snowballed. He makes about £500 a month from what amounts to millions of listens. People have saved his songs.
I asked if he had more fans or offers as a result. He said next to none. Just a few new Instagram followers.
I struggle to wrap my head around this. 250,000 listeners a month, and virtually none of them fans.